Some say that PlayStation Home (still in Beta) is a great idea that's been starved of content. Some say that it's merely Second Life without the sex. Audi e-tron apparently thinks that its the place to catch the youth.
Audi's online marketing man, Kai Mensing, points out that, "Most young people gain their first driving experience from video games.
"With the Audi (PlayStation Home) Space, we can bring this target group into contact with our brand in a highly emotion-packed and interactive environment, and demonstrate our ‘Vorsprung durch Technik’ with the virtual Audi e-tron race."
Yup, PlayStation Home (at least in the US) is getting an Audi space where it's all-electric e-tron will be shown off.
Tuesday, September 22, 2009
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